Does your PR agency know about technical search links and how they impact your brand awareness?
Traditionally a public relations program will help build general awareness of your product, service or brand and will supplement your advertising efforts.
This visibility also tends to make your business appear larger and more established than it may be, which may help you secure partnerships, customers and funding.
Typically, a conventional PR (which starts from £3000) and advertising campaign (name your price!) can be incredibly valuable to a small business, but it can also be expensive.
Now there are new ways to deliver your profile via the web that are much less expensive and are more accurately targeted: Outreachr’s new Brand Awareness programme is less expensive as we search for the right audience, and distribute your message to relevant sites, where your story can live on in perpetuity. Technically the possibilities are endless. works by searching for relevant contacts, identifies the most influential sites, brings them back to your central database, and enables you to share back content to them almost immediately. Search optimisation also enables you to review your competitors, and the links they are using to position their brand messaging, and you can integrate the links into your campaign strategy. And finally, advice on the right use of content, words and search criterion can also propel your copy to the right sites and search engines within the web.
In the last year Outreachr has built relationships with websites and blogs in the UK, Europe, America and after our initial consultation, so we are able to push out your message to the relevant markets.
With the right message and strategic media distribution, you soon will be sharing your own public relations success story.
The moral of the story is that there is a new way of doing PR that has become highly technical, and is out of the reach of most traditional PR agencies, but within the budgets of small and large companies alike.
Let us get technical for you, and see how it works…
Contact for an initial conversation, and a technical tour..?